WIZARDS OF CORPORATE COMMUNICATIONS

The AFAQS CommuniCon Awards, presented by digital media and PR firm Kaizzen, marked the revolutionary landscape of corporate communications and public relations (PR). Held on March 15, 2024, at the Fairfield by Marriott in Bombay, the second edition of the afaqs offered attendees an insightful, educational, and interactive experience.

In a world where social media and the internet are dancing around business communications and public relations, CommuniCon is your lighthouse in the PR storm. It is no longer sufficient for businesses to just talk the talk; they must now completely embrace the changing landscape and break out their salsa dances in order to participate in real-time communication with stakeholders, from investors to customers. Beyond their traditional roles, PR agencies are becoming content wizards and expanding their skill sets to include new levels of competence.

By bestowing these accolades upon PR firms, brand marketers and other marketing maestros who tirelessly work to promote their clients’ brands are accomplishing more than only commending PR agencies.

The award-winning network of seasoned PR pioneers, communication specialists, and marketers who are all willing to share their extensive knowledge and experience offered ideas on dissecting the newest trends and exposing creative strategies! There was a plethora of information in the CommuniCon Awards 2024 which was covered.

The A-listers of public relations. Aditya Gurwara, Qoruz’s co-founder and head of brand alliances; Amit Bhandare, YES SECURITIES’ head of marketing and corporate communication; Bhagyashree Rewatkar, Zoomcar’s director of brand marketing; Bhaskar Majumdar, Egis’ head of marketing communication, CSR & Digital; Dimple Raisurana Kapur, leader of strategic brand communications; Himanshu Khanna, Raymond Limited’s chief marketing officer; Manu Kumar, Hero Electric Vehicles’ head of marketing and corporate communication; Mrinall Dey, vice president & head of PR & Corporate Communications at MobiKwik; and Vivek Sabharwal, Woodland’s head of marketing & PR, are the gatekeepers of excellence, having assessed over thirty award categories.

Aditya Birla Group was awarded four gold and one silver medal for its exceptional efforts in communication and for its great contribution to the industry. This earned them the prestigious title of Brand of the Year.

Adgcraft Communications was chosen PR Agency of the Year after proving to be a top performer and helping other companies earn four Gold and two Silver trophies.

The other winners for their outstanding campaigns:

• Spotify clinched 3 Silver and 1 Bronze, accumulating a total of 4 prestigious metals. 
• Siemens garnered 1 Silver and 1 Bronze, achieving a commendable total of 2 metals. 
• Universal Music India proudly secured 2 Bronze metals in recognition of their outstanding contributions. 
• BajajCapital distinguished itself with 1 Gold, 1 Silver, and 1 Bronze, accumulating a total of 3 metals. 
• Joyville Shapoorji Housing celebrated 1 Gold and 1 Bronze, securing a total of 2 metals. 
• Tulsi Tea’s excellence was acknowledged with 1 Gold and 1 Silver, resulting in a total of 2 metals.